Two essential tools for every author are 1) a website to sell your book(s), 2) an e-mail system to help build your audience. High Bridge Books offers these services to all of our authors.
Author’s e-mail marketing system (to build your audience)
- Allows people to subscribe to your e-mail list via your website
- Assistance with importing e-mail contacts into e-mail marketing system
- Assistance with exporting e-mail contacts out of Facebook
- E-mail template setup (i.e. header graphic)
- Assistance with tracking results of mass e-mails
Author’s website (to connect with your audience)
- Custom header logo graphic
- Two custom frontpage slider graphics with 2 graphics (i.e. book advertisement, about the author, etc.)
- Custom website design (i.e. colors, fonts, etc.)
- Blogging system
- Content management system, enabling easy updating and new blog posting
- Search box & blog category dropdown search
- Discussion/commenting enabled
- E-mail sign-up widget, opt-in to receive author’s blog/updates (appears on every page)
- eCommerce system for handling book sales (allows people to purchase paperback and/or ebook versions via your website)
- Custom contact form
- Website domain registration
- Data hosting
- A server must be rented to store the data on your website. This service is included as part of the website package.
- Search engine optimization for every page (helps people find your website in search engines)
- Google Analytics reports to track blog readership and website pageviews
- Social media integration with author’s social media accounts (i.e. Facebook, Twitter, Google+, and/or YouTube)
- Regular software updates (i.e. website plug-ins, etc.)
- Suggested content:
- Author’s bio & professional headshot
- Book description
- Endorsements/testimonies for the book
- Blogposts/articles related to your book
- On-going support and coaching
Sample Author Websites w/ Integrated E-mail Marketing System